Google Maps Lead Scraper & Enrichment with AI-Powered Personalized Outreach

⚡ Quick Setup

Import this workflow into your n8n instance. Add your Apify, Google Sheets, and Firecrawl credentials. Activate the workflow to start your automated lead enrichment system. Copy the webhook URL from the MCP trigger node. Connect AI agents using the MCP URL.

🔧 How it Works

This solution combines two powerful workflows to deliver fully enriched, AI-ready business leads from Google Maps:

Apify Google Maps Scraper Node: Collects business data and, if enabled, enriches each lead with contact details and social profiles. Leads Missing Enrichment: Any leads without contact or social info are automatically saved to a Google Sheet. Firecrawl & Code Node Workflow: A second workflow monitors the Google Sheet, crawls each business’s website using Firecrawl, and extracts additional social media profiles or contact info using a Code node. Personalization Logic: AI-powered nodes generate tailored outreach content for each enriched lead. Native Integration: The entire process is exposed as an MCP-compatible interface, returning enriched and personalized lead data directly to the AI agent.

📋 Available Operations Business Search: Find businesses on Google Maps by location, category, or keyword. Lead Enrichment: Automatically append contact details, social profiles, and other business info using Apify and Firecrawl. Personalized Outreach Generation: Create custom messages or emails for each lead. Batch Processing: Handle multiple leads in a single request. Status & Error Reporting: Get real-time feedback on processing, enrichment, and crawling.

🤖 AI Integration

Parameter Handling: AI agents automatically provide values for: Search queries (location, keywords, categories) Enrichment options (contact, social, etc.) Personalization variables (name, business type, etc.) Response Format: Returns fully enriched lead data and personalized outreach content in a structured format.